12-Month Website Sidebar Package
Consistent, sitewide visibility throughout the sponsorship term.
Capital Region Reach & Engagement
A growing audience of local parents served through two distinctly local publications: Macaroni KID Hershey & Harrisburg and Macaroni KID Carlisle & West Shore.
Newsletter Subscribers
19,300+
Average Open Rate
Approximately 50%
Estimated Weekly Opens
Approximately 9,650
Facebook Followers
18,400+
Website Pageviews
219,000+ / year
Website Sessions
133,000+ / year
Harrisburg Facebook Views
1.734 million / 90 days
A strong foundation for our newly expanded publications
These figures were recorded in July 2026, immediately before Macaroni KID
entered its next phase of regional growth. Our three original
publications were thoughtfully reorganized into two expanded
publications, creating a clearer experience for families and broader,
more connected audiences on both sides of the Susquehanna River. These
analytics represent the established audience foundation carried into
Macaroni KID Hershey & Harrisburg and Macaroni KID Carlisle &
West Shore.
What these numbers mean for partners
Website and newsletter placements provide consistent, measurable
visibility within resources families intentionally use. Facebook extends
that reach through timely content, trusted recommendations, community
conversation and sharing.
Be the Brand That Helps Power Family Connection
Macaroni KID sponsors do more than purchase visibility. They help power the resources, experiences and community connections local families rely on throughout the year.
Each sponsorship provides year-round recognition across the Macaroni KID ecosystem, along with protected visibility tied to the publication, resource or family experience your organization helps present.
A limited, protected partnership.
Each presenting sponsorship is limited to one sponsor per sponsorship type within the selected region. Founding Corner Partnerships are limited to one official Corner Partner per approved industry within the selected region. These protections apply to the designation, branding and deliverables specifically included with the purchased partnership; they do not create publication-wide industry exclusivity.
Every Presenting Sponsorship Includes
These foundational benefits are included with every presenting sponsorship below. Each opportunity also includes exclusive deliverables connected to the publication, resource or experience the sponsor helps power.
Year-round, multiplatform visibility
Your brand remains connected to Macaroni KID families online, in their
inboxes, throughout the community and at select in-person experiences.
Monthly Newsletter Scoop
Up to one sponsor-provided newsletter scoop per month, subject to editorial and scheduling guidelines.
Monthly Dedicated Article
Up to one dedicated sponsored article per month to educate, inspire or connect with local parents.
Logo on the macVAN
Mobile brand recognition as Macaroni KID travels to events, attractions, partner visits and community activities.
Logo on Kid Crew Apparel
Recognition on apparel worn by the Macaroni KID Kid Crew at select events and community appearances.
Priority Event Access
First opportunity to reserve tabling space at eligible Macaroni KID-hosted events.
Early Campaign Access
Advance notice of limited-inventory campaigns before availability opens more broadly.
Preferred Campaign Pricing
Sponsor pricing on eligible seasonal Guides, campaigns, activations and other limited opportunities.
Presenting-Level Recognition
Recognition as one of the select organizations helping power Macaroni KID in the selected region or across the Capital Region.
Regional Pricing, Eligibility & Terms
Sponsorship pricing follows one consistent regional structure, making it easy to choose focused local visibility or complete Capital Region reach.
Regional Sponsorship Pricing
- Hershey & Harrisburg: 100% of the listed base price
- Carlisle & West Shore: 75% introductory pricing
- Both publications: 150% of the listed base price
Availability & Protected Benefits
- One-year sponsorship term
- One sponsor per presenting sponsorship type in each region
- One official Founding Corner Partner per approved industry in each region
- Both-publication partnerships protect the purchased designation and deliverables across both regions
- Quarterly or monthly payment options may be available
- Inventory may be held for seven days following application
Local ownership and eligibility requirement
Sponsorship opportunities are reserved for businesses and organizations that are locally owned and operated within the communities served by Macaroni KID Hershey & Harrisburg, Macaroni KID Carlisle & West Shore or both publications.
Eligible partners must provide the majority of their goods or services to customers, clients or families within the selected territory. A traditional storefront is not required, but the business must maintain a genuine local presence, make its primary operating decisions locally and be meaningfully invested in the communities it seeks to reach.
Locally owned businesses with multiple locations may qualify when the majority of their operations and customer relationships remain within the Macaroni KID Capital Region. Final eligibility, industry classification and regional placement are determined by Macaroni KID.
Not local, but still interested in partnering?
Our local publications work closely with Macaroni KID’s regional and national teams. If your business serves families beyond our local territories, let’s talk. I will learn more about your goals and connect you with the appropriate Macaroni KID contact.
Email [email protected] to start the conversation.
Scope of Founding Corner Partnership protection
Founding Corner Partnership protection is limited to the official Corner Partner designation and the specific benefits included with that partnership. Macaroni KID will not appoint another Founding Corner Partner within the same approved industry and region during the active partnership term.
This protection does not prevent another business within the same or a related industry from submitting community events, purchasing general advertising, promoting an event, participating in a Premium Guide or seasonal campaign, sponsoring an unrelated event or campaign, or receiving independent editorial consideration when appropriate. Certain advertising inventory may also be placed or managed through Macaroni KID’s national network and is outside the local publisher’s direct control.
Whenever reasonably possible, competing paid placements will be presented in a way that does not imply the advertiser holds the official Corner Partner designation or receives the Corner Partner’s protected benefits.
Ready to Help Power Family Connection?
Complete the sponsorship interest form or email [email protected] to discuss availability, regional reach and the opportunity that best fits your organization.
Not looking for a presenting or protected Corner partnership?
Our Community Partnership Packages offer flexible, relationship-based
visibility for organizations that serve local families throughout the
year.