Analytics - Updated May 2025

📬 Newsletter Reach & EngagementWhere the trust lives and the moms listen.
Harrisburg & West Shore

• 8,500+ self-subscribed readers
• April open rate: 50%
• Average open rate: 40–50%

Carlisle – Boiling Springs – Shippensburg

• 3,500+ self-subscribed readers (and growing fast!)
• April open rate: 45%
• Strong early engagement for a new territory

“My newsletter audience is highly engaged. They know me, trust me, and they listen. This is where my influence shines brightest.”

🌐 Website TrafficFamily-friendly, SEO-strong, and growing daily.
Harrisburg & West Shore Website

• Minimum 10,000 organic monthly visitors (often more)
• High visibility through local content, guides, and search

Carlisle Website

• Over 3,400 views in April (30 days)
• Growth trend: rapidly increasing as local awareness builds

“The site is where parents go when they’re ready to take action—clicking, saving, and showing up.”

📱 Social Media ImpactValue-added visibility that amplifies your message.
Harrisburg & West Shore Facebook

• 6,618+ followers
• 1.2 million views over the past 90 days
• 15,598 interactions
• Typical monthly views: ~250K (excluding viral content)

Carlisle Facebook

• 2,575+ followers (up 300+ in 2 months)
• Over 100,000 views in the last 60 days
• 15,000+ engagements
• Rapid growth after revitalization

“I don’t sell based on social media numbers alone, but the reach is real—and it’s always growing.”

🚐 Community Presence & Personal InfluenceYou don’t just get ad space. You get Rachael.

• The Macaroni VAN is known all over town (some would say infamous)
• Constant presence at family events, festivals, and community meetups
• Daily personal conversations with local parents
• Real recommendations, real relationships, real results

“My influence goes beyond algorithms. I make real-life connections that turn into real-world action.”