🎃 BOO It Forward Campaign #BooHBG #BooCV A Spooktacular Pay-It-Forward Promotion Reaching Thousands of Local Families
Welcome to one of our most beloved (and buzzed-about) seasonal campaigns — the Macaroni KID BOO It Forward Program! This community-driven Halloween initiative blends sweet treats, local business love, and pure childhood joy into one unforgettable campaign that families actually look forward to each October.
In 2024, we piloted the program with a BOO Bucket drop to 150 local families — and what followed was Halloween magic.
👻 2024 Campaign Highlights:
Welcome to one of our most beloved (and buzzed-about) seasonal campaigns — the Macaroni KID BOO It Forward Program! This community-driven Halloween initiative blends sweet treats, local business love, and pure childhood joy into one unforgettable campaign that families actually look forward to each October.
In 2024, we piloted the program with a BOO Bucket drop to 150 local families — and what followed was Halloween magic.
👻 2024 Campaign Highlights:
- ✅ Over 1,000 families reached through direct deliveries + BOO-it-Forward chains
- 📈 23,000+ publication impressions
- 💻 4,000+ website hits on related coverage
- 🧡 Dozens of businesses featured in homes, on porches, and in print — with thousands of candy-fueled smiles in return
This year, we’re going even bigger (and bag-y-er) — expanding to cover two full Macaroni KID regions:
Harrisburg–West Shore and Carlisle–Boiling Springs–Shippensburg
That means 12,000+ email subscribers, two high-traffic websites, and even more families getting BOO’d in 2025!
🛍️ What’s New for 2025?
📩 Email Rachael Benion
📑 Or click here to sign up.
Let’s make spooky season sweeter — and help families discover your business along the way!
Harrisburg–West Shore and Carlisle–Boiling Springs–Shippensburg
That means 12,000+ email subscribers, two high-traffic websites, and even more families getting BOO’d in 2025!
🛍️ What’s New for 2025?
- 👻 BOO Buckets are now BOO Bags – easier to deliver, stuff, and carry!
- 🧾 Custom full-color rack cards included in every bag AND shared at tabling events (estimated distribution of 2000+)
- 📦 Expanded delivery model via porch drops and community events throughout October
- 📬 Printable resources online for continued BOO-it-Forward fun
- 🦷 Plans to include toothbrushes to balance out all the sugar (because we’re responsible... sort of)
📩 Email Rachael Benion
📑 Or click here to sign up.
Let’s make spooky season sweeter — and help families discover your business along the way!
This option includes limited digital exposure, but great in-bag visibility.
🛑 Important:
Treat Donors must provide:
This option includes limited digital exposure, but great in-bag visibility.
🛑 Important:
Treat Donors must provide:
- 200 wrapped, peanut-free treats
- A branded coupon, promo, or small swag item for the bag